{"id":10335,"date":"2025-10-07T08:56:03","date_gmt":"2025-10-07T06:56:03","guid":{"rendered":"https:\/\/ariva.ag\/?p=10335"},"modified":"2026-06-02T14:35:15","modified_gmt":"2026-06-02T12:35:15","slug":"prodo-\u2013-high-performance-financial-advertising-with-data-competence","status":"publish","type":"post","link":"https:\/\/ariva.ag\/en\/prodo-\u2013-high-performance-financial-advertising-with-data-competence\/","title":{"rendered":"prodo \u2013 high-performance financial advertising with data competence"},"content":{"rendered":"<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-video\"><video height=\"1080\" style=\"aspect-ratio: 1080 \/ 1080;\" width=\"1080\" controls poster=\"https:\/\/ariva.ag\/wp-content\/uploads\/2025\/10\/Bildschirmfoto-2025-10-07-um-12.24.47.png\" src=\"https:\/\/ariva.ag\/wp-content\/uploads\/2025\/10\/LinkedIn_prodo_4-1.mp4\"><\/video><\/figure>\n<\/div>\n<\/div><p class=\"text-left wp-block-paragraph\">With <strong>prodo<\/strong>, the financial advert<span class=\"\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>isin<\/span>g with data competence, we have been offering a reliable and powerful solution for many years <strong>targeted financial advert<span class=\"\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>isin<\/span>g<\/strong>. Our in-house tool allows website and app operators, <strong>Financial products and content data-based, context-sensitive and real-time<\/strong> and with measurable effect.<\/p><p class=\"text-left wp-block-paragraph\">Being <strong>JavaScript solution<\/strong> or <strong><span class=\"\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>API<\/span> connection<\/strong>: prodo can be seamlessly integrated into existing systems and thus opens up a dynamic control of advert<span class=\"\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>isin<\/span>g campaigns. The result is <strong>product-related placements<\/strong>, users: reach exactly where their interest arises &#x2013; in the editorial environment of financial news, course data or investment tips.<\/p><p class=\"text-left wp-block-paragraph\">Numerous well-known partners, including <strong><a href=\"https:\/\/www.n-tv.de\/\">n-tv.de<\/a><\/strong>, prodo already use successfully to optimize campaigns and reduce stray losses. The combination of precise target audience approach, technical flexibility and long-term ARIVA expertise ensures <strong>sustainable performance results<\/strong> in financial marketing.<\/p><p class=\"text-left wp-block-paragraph\">&ldquo;With prodo, we combine data-driven intelligence with journalistic relevance &ndash; that creates advert<span class=\"\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>isin<\/span>g experiences that work,&rdquo; says Stefan Swertz, Business Development Manager at ARIVA.<\/p><p class=\"text-left wp-block-paragraph\">prodo is financial advert<span class=\"\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>isin<\/span>g with data competence and an example of how <strong>Financial data, technology and advert<span class=\"\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>isin<\/span>g<\/strong> play together to <strong>Advert<span class=\"\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>isin<\/span>g smarter and more efficient<\/strong> to make. Relevance is crucial especially in the context of banks, fintechs and investment platforms &#x2013; and this is where ARIVA uses prodo.<\/p><p class=\"text-left wp-block-paragraph\">&#x1F449; Find out more about prodo functions and application examples on our website <a href=\"https:\/\/ariva.ag\/cases\/\">Cases<\/a>. <\/p>","protected":false},"excerpt":{"rendered":"<p>prodo is a powerful solution for targeted financial advert<span class=\"\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\"><span class=\"\"  data-mobile-support=\"0\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex='0' role='link'>isin<\/span><\/span>g. The tool enables financial products and content to be played in data-based, context-sensitive and real-time. Read more!<\/p>\n","protected":false},"author":2,"featured_media":10342,"comment_status":"closed","ping_status":"open","sticky":false,"template":"singlePlain","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[37,11],"tags":[],"class_list":["post-10335","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ariva-news-web-services","category-ariva-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>prodo ist Finanz-Advertising mit Datenkompetenz<\/title>\n<meta name=\"description\" content=\"prodo, Finanz-Advertising mit Datenkompetenz. Das Tool erm\u00f6glicht, Finanzprodukte datenbasiert, kontextsensitiv und in Realtime auszuspielen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ariva.ag\/en\/prodo-\u2013-high-performance-financial-advertising-with-data-competence\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:locale:alternate\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"prodo \u2013 high-performance financial advertising with data competence\" \/>\n<meta property=\"og:description\" content=\"prodo \u2013 high-performance financial advertising with data competence\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ariva.ag\/en\/prodo-\u2013-high-performance-financial-advertising-with-data-competence\/\" \/>\n<meta property=\"og:site_name\" content=\"ARIVA: Finanzdaten sind unser Business\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-07T06:56:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-02T12:35:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ariva.ag\/wp-content\/uploads\/2025\/10\/News_prodo.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kathrin G\u00fcttges\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kathrin G\u00fcttges\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ariva.ag\\\/en\\\/prodo-\u2013-high-performance-financial-advertising-with-data-competence\\\/\",\"url\":\"https:\\\/\\\/ariva.ag\\\/en\\\/prodo-\u2013-high-performance-financial-advertising-with-data-competence\\\/\",\"name\":\"prodo ist Finanz-Advertising mit Datenkompetenz\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ariva.ag\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ariva.ag\\\/en\\\/prodo-\u2013-high-performance-financial-advertising-with-data-competence\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ariva.ag\\\/en\\\/prodo-\u2013-high-performance-financial-advertising-with-data-competence\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ariva.ag\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/News_prodo.jpeg\",\"datePublished\":\"2025-10-07T06:56:03+00:00\",\"dateModified\":\"2026-06-02T12:35:15+00:00\",\"description\":\"prodo, Finanz-Advertising mit Datenkompetenz. 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